Zuken Staff

Meet Our People: Rebecca, Marketing Communications Specialist

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Rebecca Morrison celebrates her graduation from Baylor University outside the Paul L. Foster Campus for Business and Innovation.
Rebecca earned her BBA from Baylor University with a double major in marketing and management before joining Zuken full-time in April 2026.

Rebecca Morrison’s career in marketing is just getting started, but her story with Zuken began before she officially joined the team.

In August 2025, Rebecca came to Zuken as a digital marketing intern after finishing her degree at Baylor University, where she double majored in marketing and management. Less than a year later, degree in hand, she officially joined Zuken USA as a Marketing Communications Specialist in April 2026.

What started as an internship soon became the first chapter of Rebecca’s professional career. And so far? Pretty solid start.

Plot Twist: The Internship Became a Career

Rebecca’s internship gave her an early look at what marketing for an engineering software company actually involves.

Spoiler: it’s a little bit of everything.

Working alongside the Zuken USA marketing team gave her hands-on experience with the projects happening every day. Along the way, she also got to know the people she would eventually call her teammates.

By the time she stepped into her full-time role in April, she wasn’t exactly starting from square one. She already knew the team, understood the rhythm of the work, and was ready to trade the intern title for something a little more permanent.

So, What Doesn’t Marketing Do?

Example of a Zuken USA Weekly Update email featuring a blog about PLC control systems and upcoming Harness Builder training.
Rebecca helps prepare Zuken USA’s Weekly Update emails, bringing together the latest blogs, training opportunities, and other resources for customers each week.

That might be the easier question.

Because Rebecca supports almost every area of Zuken USA’s marketing efforts, there really isn’t one version of a typical day. She usually starts by checking her email and figuring out what needs her attention first. From there, the plan can change pretty quickly.

Some days are focused on creating social content or preparing Zuken USA’s weekly update email. Others might revolve around an upcoming webinar, training, or event. She also designs marketing assets and helps review messaging to make sure what goes out is clear and accurate.

Then there are the unexpected requests that inevitably appear.

Basically, there’s the to-do list Rebecca starts with in the morning. And then there’s the to-do list by 5 p.m.

The Team Passed the Vibe Check

Meet Rebecca graphic featuring Rebecca Morrison, Marcomms Specialist, with her quote about working alongside her colleagues.
Meet Rebecca! Marketing Communications Specialist for Zuken USA.

Ask Rebecca about her favorite part of working at Zuken, and she doesn’t hesitate: it’s the people.

For someone at the beginning of her career, having the right people around her has made a massive impact.

Her review of the marketing team? 10/10, no notes.

“What I enjoy most about working on the marketing team is the people,” Rebecca says. “Everyone brings different skills and perspectives, and we work together to keep projects moving and support one another when new priorities come up.”

Being part of that team has also given her a place where she can learn, ask questions, and bring her own ideas to the table.

…We promise we didn’t make her say that.

When the Group Project Pays Off

Rebecca Morrison and her Zuken USA marketing colleagues show off their matching Western outfits during Zuken Innovation World 2026 in Dallas.
Months of planning, one big event, and apparently a matching dress code. Rebecca and the marketing team found time for a little fun at ZIW 2026, too.

One experience already stands out from Rebecca’s first year with Zuken: Zuken Innovation World 2026 in Dallas.

A lot happens behind the scenes before ZIW ever opens its doors. Rebecca got an up-close look at that process as the marketing team spent months promoting the event and preparing for everyone to arrive. Then event week came, and all that work suddenly became real.

Technical sessions were underway. Customers were connecting with Zuken experts. Months of planning had turned into an event happening right in front of her.

“It was amazing to see all of our behind-the-scenes work that went into preparing for the event come to life,” Rebecca says.

For one of her first major events as a marketer, it was a pretty great way to see why the behind-the-scenes work matters. What starts as another project on the marketing calendar eventually becomes something hundreds of people get to experience.

And in this case, that something was ZIW.

Rebecca Morrison and three Zuken USA marketing colleagues pose beside a large longhorn display at the Zuken Innovation World 2026 conference dinner in Dallas.
The marketing team had some serious competition for the spotlight at the ZIW 2026 conference dinner! Rebecca and her colleagues pose with the evening’s real star: a six-foot longhorn.

Currently: Astros, Pickleball, and Trying New Food

Eventually, the marketing to-do list closes.

When it does, Rebecca trades Team Zuken for some of her other favorite teams. As a Houston sports fan, she’s always ready to cheer on her hometown teams, especially the Astros. She also enjoys playing pickleball and has recently become more adventurous about trying new foods.

So far, Rebecca’s first chapter at Zuken has taken her from intern to full-time marketer, with her first ZIW and plenty of unexpected projects already checked off along the way.

Not bad for her first year. And she’s only getting started.

Rebecca Morrison poses between oversized Houston Astros World Series championship rings while wearing an Astros T-shirt.
Houston sports fandom runs deep. Rebecca shows her Astros pride alongside replicas of the team’s World Series championship rings.

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Rebecca may be just getting started, but there are plenty more stories to tell. Stay tuned as we continue introducing the people behind the work happening every day at Zuken.

#MeetOurPeople #ZukenUSA #Marketing #GetToKnowZuken #LifeAtZuken

Alyssa Maurer
Alyssa Maurer
Senior Marketing Communications Specialist
Alyssa Maurer is the Senior Marketing Communications Specialist at Zuken USA with more than 10 years of experience in marketing and communications. She oversees content strategy, social media, event communications, and marketing analytics, with a passion for creating meaningful content and building authentic connections with engineering audiences. A self-proclaimed foodie, Alyssa loves spending time with her family, traveling to new places, and is always on the hunt for the perfect cup of locally brewed coffee.