Automotive
Complying with the latest safety and environmental legislation, while integrating the newest advanced onboard technology creates specific issues for electronic and electrical product development.
Electronic and electrical design is increasingly being targeted as a prime area for cost savings, as 80% of the automotive industry’s profits are attributable to the use of this technology. The sale of a product and the ability to achieve mass production economies of scale is one reason why profit margins are closely aligned with the inclusion of electronic components in cars.
Safety and convenience are some of the biggest reasons why we have seen proliferated adoption of electronics in the automotive sector - these products account for almost half of the global automotive electronics marketplace. In some cases, electronics have now replaced standard mechanics; and in other situations the adoption of new technology has driven the requirement for electronic systems.
Cost savings is yet another driving force associated with the adoption of electronics and electrical design in the automotive industry. Over three years ago, a major car manufacturer that Zuken worked with recognized that the extensive mechanics required for wind-down windows could be replaced by electronics. As a result, they have now developed a single electrical system to fit all doors, eliminating the need to produce four different mechanical window-winding mechanisms for each model of car.
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